Ruthie Wyshogrod is a writer and content strategist who helps mission-driven organizations reach their audiences through high quality, engaging content. As the owner of Jiri Content Strategy & Writing, Ruthie offers end-to-end services including pagers, white papers, case studies, blogs and web content, presentations, and message development.
At the heart of Ruthie's work is a passion for sharing a good story. Storytelling is her way to connect people to their shared humanity. She believes words have the power to do that.
Ruthie grew up in the United States and Israel, and repeated movement between cultures and places taught her to adapt quickly to changing circumstances, feel at home across cultures and communities, and bridge gaps between them. She has put that skill to use as a writer and project manager across industries, from SaaS startups, to workforce integration and inclusion non-profits, to public health research centers. Her deeply collaborative process has launched projects from the ground up; increased awareness through national awards and media coverage; and generated funding from foundations and federal agencies (USAID, NIH, DoD, DARPA, Dept. of State). Ruthie lives in Tel Aviv-Yafa with her partner, Josh, and dog, Tenzing.